Case Studies
Inside the beauty playbook: How Cart.com Helps Beekman 1802 Win Online
Beekman 1802, a skin health brand based on the clinical science of goat milk, faced challenges in gaining the online traction they sought. That’s where Cart.com’s Growth Marketing team stepped in. By implementing a comprehensive, full-funnel strategy – including a hybrid CTV + Linear TV media strategy, expanding social audiences through creative diversification, a modern approach to search engine marketing (SEM), and rebuilding their affiliate marketing program, we were able to boost Beekman 1802’s revenue, brand awareness, and click-through rate (CTR).