Why Cart.com
Built for how your business operates
Cart.com centralizes fulfillment, marketplaces and go-to-market execution within your existing operation. Most platforms make you adapt to them. Cart.com adapts to you, connecting the digital and physical sides of commerce so you can focus on running your business, not managing handoffs.
When everyone owns a piece, no one owns the whole
The issue isn't vendor performance. It's ownership.
You didn't plan to manage five, six, seven different vendors. But that's where most growing brands end up.
Fulfillment runs in one place. Marketplaces in another. Marketing drives demand. Customer service handles tickets. When no one sees the whole picture, you spend more time chasing clarity rather than driving growth.
Cart.com was built to power the whole, bringing together visibility, execution and accountability under one roof.
Delivering outcomes for ecommerce companies
Cart.com operates 14 fulfillment centers nationwide, manages operations for thousands of brands and employs over 1,600 people.
Here's what that looks like for our customers:
- A subscription business on the West Coast needed near-perfect inventory accuracy to prevent customer cancellations. We delivered 99.9% accuracy with same-day fulfillment for 99% of orders.
- A beauty brand expanding internationally saw 84% revenue growth after consolidating its commerce operations with us, including 2x growth in new markets.
- A toy retailer managing inventory across Amazon, Walmart and eBay increased its stock capacity by 10,000% in weeks and doubled orders during a period when most competitors were stalling.
- An at-home testing company went from 30-day delivery times to 2 days or less during critical supply chain constraints, getting products to customers when they needed them most.
Why Cart.com
Experience the
Cart.com difference
When fulfillment requirements become more demanding, infrastructure makes all the difference.
Everything is integrated. No more blind operating.
Inventory, orders, customer data and performance metrics live in one place — without spreadsheet wrangling. No more chasing context or rogue vendors just to make a decision.
One team. One outcome.
Whether we’re managing one part of your business or all of it, accountability doesn’t shift. If performance dips, we step in, fix it and move forward. That’s the difference between a vendor and a partner.
Built for complexity most vendors can’t handle.
Multiple channels, B2B and D2C models, thousands of SKUs and seasonal spikes. We customize an operating model for the day-to-day realities of your business, not the other way around.
Backed by operators.
Cart.com brings deep operating experience running high-stakes commerce operations under pressure. Scale, seasonality and change. We’re operators at heart. This is the work we’re built for.
Experience that shows up when it matters.
Our teams bring real-world experience across fulfillment, marketplaces, marketing, technology and customer engagement — with a track record of delivering results in high-stakes commerce environments
We have handled the realities that break most systems: peak-season surges, custom kitting, regulated products, omnichannel inventory and simultaneous B2B and D2C workflows. When surprises arise, these are the people you want on your side.
Omair Tariq
Founder and CEO
Remington Tonar, PhD
Co-Founder
Frank Parker
Chief Financial Officer
Chris Mehrabi
President, Commerce Solutions
Joe Barth
President, Fulfillment Solutions
Michael Collins
Chief Legal Officer, Chief People Officer.jpg?width=450&height=450&name=Jason-Eckler%20(1).jpg)
Jason Eckler
Chief Technology Officer, Chief Information Security Officer
Gregg Zegras
President, Government Solutions
Jack Ulrich
Chief Marketing OfficerFrom the CEO
We’ve walked in your shoes.
Before Cart.com, our founder Omair Tariq was running ecommerce operations at a major D2C retailer — and saw firsthand how brands struggle under the weight of their own growth. Disconnected tools. Competing vendors. Fragmented data. No single view of what was actually happening.
Rather than patching a broken system, we rebuilt it. Fulfillment, marketplaces, marketing and operations unified to scale as one.
Brands come to Cart.com when complexity starts winning and momentum slows. We exist to stop that cycle — and replace it with a model built around your business, not the other way around.
What our customers say.
Cart.com's proactiveness, organization structure and human interaction is a true differentiator among competitors in the industry. It's rare to find an external solutions provider that feels like internal staff. The Cart.com team is truly vested in our brand success.
