Author Profile: Jameel Sumra
Description: Product Marketing Manager for Omnichannel Solutions at Cart.com, Jameel leads go-to-market strategy, messaging, and positioning for enterprise commerce solutions. With a background in B2B SaaS, consumer tech, and marketplace services, he helps brands unify their commerce stack across digital and physical channels. Passionate about data-driven storytelling and product adoption, Jameel has a track record of driving growth and pipeline for high-impact launches.
Alumni of: San Jose State University
Education: MBA Candidate, Santa Clara University
Job Title: Product Marketing Manager, Omnichannel Solutions
Experience: Cart.com, ex-ChargePoint
Location: Silicon Valley, California

From this Author

What omnichannel success looks like in beauty ecommerce (and how to get there)
Aug 01, 2025 - Jameel Sumra
Nowadays, beauty shoppers don't think in terms of "online" versus "offline" shopping. They might discover a new...

The beauty retail playbook: how to unify online, in-store and marketplace sales
Jul 31, 2025 - Jameel Sumra
Beauty shoppers today don't follow the rules. They discover products on TikTok during their morning coffee, research...

How clean beauty brands can succeed in ecommerce through branding, compliance and fulfillment
Jul 24, 2025 - Jameel Sumra
Clean beauty brands face higher expectations than ever before. In addition to product performance, customers judge...

Why clean beauty brands are ditching retail for D2C ecommerce
Jul 22, 2025 - Jameel Sumra
After years of fighting for shelf space and competing with mass-market brands, cosmetic ecommerce companies are walking...

From discovery to delivery: optimizing the makeup ecommerce journey
Jul 17, 2025 - Jameel Sumra
Product quality used to be the battleground for beauty brands. Today, it’s about aspiration, transformation and...

The rise of makeup ecommerce: what brands need to know
Jul 15, 2025 - Jameel Sumra
Shoppers no longer walk into a store to discover their next favorite lipstick. They find it in a 15-second video, a...

Skincare ecommerce playbook: strategies for growth & differentiation
Jul 11, 2025 - Jameel Sumra
As one of the most competitive ecommerce categories, skincare offers high rewards to brands that get it right. The...

How DTC skincare brands are winning with smart fulfillment & marketplace expansion
Jul 10, 2025 - Jameel Sumra
The most successful skincare brands don’t just ship products; they deliver experiences. And those experiences are built...

Top 11 trends shaping the future of beauty ecommerce in 2025
Jul 07, 2025 - Jameel Sumra
With online and Amazon now accounting for more than 41% of all beauty and personal care product sales, what used to be...

How to build a scalable beauty ecommerce brand in 2025
Jul 03, 2025 - Jameel Sumra
The global health and beauty industry is projected to surpass $677 billion in 2025 and shows no signs of slowing down....

Should you join Prime Day? A growth marketer’s POV for emerging brands
Jul 02, 2025 - Jameel Sumra
Every July, Amazon's Prime Day creates a whirlwind of opportunity and anxiety for emerging brands. The question isn't...

Why your Prime Day strategy should start with marketplace management
Jul 01, 2025 - Jameel Sumra
Each year, Prime Day rivals Black Friday and Cyber Monday in traffic in purchasing power. In 2024, it generated over...
From this Author

What omnichannel success looks like in beauty ecommerce (and how to get there)
Aug 01, 2025 - Jameel Sumra
Nowadays, beauty shoppers don't think in terms of "online" versus "offline" shopping. They might discover a new...

The beauty retail playbook: how to unify online, in-store and marketplace sales
Jul 31, 2025 - Jameel Sumra
Beauty shoppers today don't follow the rules. They discover products on TikTok during their morning coffee, research...

How clean beauty brands can succeed in ecommerce through branding, compliance and fulfillment
Jul 24, 2025 - Jameel Sumra
Clean beauty brands face higher expectations than ever before. In addition to product performance, customers judge...

Why clean beauty brands are ditching retail for D2C ecommerce
Jul 22, 2025 - Jameel Sumra
After years of fighting for shelf space and competing with mass-market brands, cosmetic ecommerce companies are walking...

From discovery to delivery: optimizing the makeup ecommerce journey
Jul 17, 2025 - Jameel Sumra
Product quality used to be the battleground for beauty brands. Today, it’s about aspiration, transformation and...

The rise of makeup ecommerce: what brands need to know
Jul 15, 2025 - Jameel Sumra
Shoppers no longer walk into a store to discover their next favorite lipstick. They find it in a 15-second video, a...

Skincare ecommerce playbook: strategies for growth & differentiation
Jul 11, 2025 - Jameel Sumra
As one of the most competitive ecommerce categories, skincare offers high rewards to brands that get it right. The...

How DTC skincare brands are winning with smart fulfillment & marketplace expansion
Jul 10, 2025 - Jameel Sumra
The most successful skincare brands don’t just ship products; they deliver experiences. And those experiences are built...

Top 11 trends shaping the future of beauty ecommerce in 2025
Jul 07, 2025 - Jameel Sumra
With online and Amazon now accounting for more than 41% of all beauty and personal care product sales, what used to be...

How to build a scalable beauty ecommerce brand in 2025
Jul 03, 2025 - Jameel Sumra
The global health and beauty industry is projected to surpass $677 billion in 2025 and shows no signs of slowing down....

Should you join Prime Day? A growth marketer’s POV for emerging brands
Jul 02, 2025 - Jameel Sumra
Every July, Amazon's Prime Day creates a whirlwind of opportunity and anxiety for emerging brands. The question isn't...

Why your Prime Day strategy should start with marketplace management
Jul 01, 2025 - Jameel Sumra
Each year, Prime Day rivals Black Friday and Cyber Monday in traffic in purchasing power. In 2024, it generated over...