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Should you join Prime Day? A growth marketer’s POV for emerging brands
Jul 02, 2025 - Jameel Sumra
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Should you join Prime Day? A growth marketer’s POV for emerging brands
Jul 02, 2025 - Jameel Sumra
Every July, Amazon's Prime Day creates a whirlwind of opportunity and anxiety for emerging brands. The question isn't...

Why your Prime Day strategy should start with marketplace management
Jul 01, 2025 - Jameel Sumra
Each year, Prime Day rivals Black Friday and Cyber Monday in traffic in purchasing power. In 2024, it generated over...

Prime Day is changing—here's what Amazon sellers need to know in 2025
Jun 30, 2025 - Jameel Sumra
For years, Prime Day has served as a predictable spike in Amazon sales. It’s an annual tentpole with familiar rules and...

How Cart.com brands outperform competitors during Prime Day
Jun 26, 2025 - Jameel Sumra
While most ecommerce brands treat Prime Day as another promotional event, the data tells a different story. There was a...

Amazon brand management: how to protect and scale your brand on the marketplace
Jun 25, 2025 - Jameel Sumra
It's no secret that Amazon has surpassed itself from a simple ecommerce platform into the world's most sophisticated...

Amazon listing optimization for Prime Day: boost conversions
Jun 24, 2025 - Jameel Sumra
Prime Day 2025 is approaching fast, and the stakes have never been higher. With over 2 million sellers on Amazon and...

Top 5 mistakes brands make on Prime Day and how to avoid them
Jun 24, 2025 - Jameel Sumra
Prime Day 2025 is no longer a 48-hour sale, it’s a 4-day sales marathon. Yet despite years of preparation resources and...

How to maximize Prime Day sales with Amazon DSP advertising
Jun 23, 2025 - Jameel Sumra
Amazon Prime Day has become THE mid-year sales event. The numbers speak for themselves: Prime Day 2024 generated an...

Amazon vs. Walmart vs. Target: where should brands invest in 2025?
Jun 20, 2025 - Jameel Sumra
In 2025, the question isn’t whether your brand should sell on marketplaces—it’s where you should prioritize your time,...

The ultimate Prime Day checklist for Amazon sellers: From listing optimization to logistics
Jun 18, 2025 - Jameel Sumra
Entering its 11th year, Prime Day 2025 is shaping up to be the biggest opportunity yet for Amazon sellers. Now extended...

Is retail media the next big opportunity for ecommerce brands?
Jun 10, 2025 - Peter Curac-Dahl
Is retail media the next big opportunity for ecommerce brands? The numbers tell a compelling story: by 2027, retail...

Big Deal Day vs Prime Day: How agencies adapt for year-end wins
Jun 05, 2025 - Peter Curac-Dahl
For brands selling on Amazon, Prime Day has long been the marquee sales event of the year. But with Amazon’s newer Big...

Should you join Prime Day? A growth marketer’s POV for emerging brands
Jul 02, 2025 - Jameel Sumra
Every July, Amazon's Prime Day creates a whirlwind of opportunity and anxiety for emerging brands. The question isn't...

Why your Prime Day strategy should start with marketplace management
Jul 01, 2025 - Jameel Sumra
Each year, Prime Day rivals Black Friday and Cyber Monday in traffic in purchasing power. In 2024, it generated over...

Prime Day is changing—here's what Amazon sellers need to know in 2025
Jun 30, 2025 - Jameel Sumra
For years, Prime Day has served as a predictable spike in Amazon sales. It’s an annual tentpole with familiar rules and...

How Cart.com brands outperform competitors during Prime Day
Jun 26, 2025 - Jameel Sumra
While most ecommerce brands treat Prime Day as another promotional event, the data tells a different story. There was a...

Amazon brand management: how to protect and scale your brand on the marketplace
Jun 25, 2025 - Jameel Sumra
It's no secret that Amazon has surpassed itself from a simple ecommerce platform into the world's most sophisticated...

Amazon listing optimization for Prime Day: boost conversions
Jun 24, 2025 - Jameel Sumra
Prime Day 2025 is approaching fast, and the stakes have never been higher. With over 2 million sellers on Amazon and...

Top 5 mistakes brands make on Prime Day and how to avoid them
Jun 24, 2025 - Jameel Sumra
Prime Day 2025 is no longer a 48-hour sale, it’s a 4-day sales marathon. Yet despite years of preparation resources and...

How to maximize Prime Day sales with Amazon DSP advertising
Jun 23, 2025 - Jameel Sumra
Amazon Prime Day has become THE mid-year sales event. The numbers speak for themselves: Prime Day 2024 generated an...

Amazon vs. Walmart vs. Target: where should brands invest in 2025?
Jun 20, 2025 - Jameel Sumra
In 2025, the question isn’t whether your brand should sell on marketplaces—it’s where you should prioritize your time,...

The ultimate Prime Day checklist for Amazon sellers: From listing optimization to logistics
Jun 18, 2025 - Jameel Sumra
Entering its 11th year, Prime Day 2025 is shaping up to be the biggest opportunity yet for Amazon sellers. Now extended...

Is retail media the next big opportunity for ecommerce brands?
Jun 10, 2025 - Peter Curac-Dahl
Is retail media the next big opportunity for ecommerce brands? The numbers tell a compelling story: by 2027, retail...

Big Deal Day vs Prime Day: How agencies adapt for year-end wins
Jun 05, 2025 - Peter Curac-Dahl
For brands selling on Amazon, Prime Day has long been the marquee sales event of the year. But with Amazon’s newer Big...