Author Profile: Doug Shaffer
Description:Freelance copywriter focused on delivering engaging content on 3PL, B2B SaaS and Fulfillment topics. He has served as a copywriter for many brands in the Supply Chain sector over the past 10 years. While he supports organic blog post creation, he also has experience creating copy for social media channels, case studies, and thought leadership pieces.
University: Bowling Green State University (MBA)

From this Author

7 Steps for implementing an omnichannel retail customer service strategy
Dec 10, 2024 - Doug Shaffer
Customer service expectations have changed drastically in recent years. Today's customers don't just want help – they...

Retail marketing trends to watch or implement in 2025
Dec 05, 2024 - Doug Shaffer
The retail industry is evolving rapidly, and marketing strategies must keep pace with shifting consumer expectations...

How to optimize your inventory journey from origin to destination with end-to-end freight management
Dec 04, 2024 - Doug Shaffer
From factories and warehouses to trucks and delivery hubs, the journey of inventory is a complex process filled with...

Maximizing productivity: The role of warehouse management software in modern supply chains
Dec 03, 2024 - Doug Shaffer
Modern supply chains are the lifeblood of commerce, but they’re not without challenges. With increasing demand for...

5 BFCM fulfillment challenges and real-time solutions
Nov 27, 2024 - Doug Shaffer
Black Friday and Cyber Monday (BFCM) mark the biggest shopping frenzy of the year. These two days are a windfall for...

Optimizing the ecommerce journey from discovery to delivery
Nov 26, 2024 - Doug Shaffer
In today’s highly competitive ecommerce market, it’s not enough to just sell a product – brands must deliver a...

How to tackle BFCM challenges in real-time: A practical guide
Nov 22, 2024 - Doug Shaffer
Black Friday and Cyber Monday (BFCM) are some of the most critical days of the year for ecommerce businesses. For...

Beyond the box: How value-added services drive brand success in fulfillment
Nov 21, 2024 - Doug Shaffer
As competition has significantly increased, fulfillment is no longer just about getting products from point A to...

7 Signs you need to move from an ERP to an OMS
Nov 13, 2024 - Doug Shaffer
As retail businesses grow, their order management needs often outpace the capabilities of an Enterprise Resource...

Ecommerce warehousing: Best practices for setting up and running ecommerce fulfillment operations
Nov 11, 2024 - Doug Shaffer
The right warehousing strategy can make all the difference in ecommerce fulfillment. With skyrocketing online sales...

Avoid stockouts and delays: 6 Strategies to master order fulfillment capacity planning
Nov 08, 2024 - Doug Shaffer
Stockouts and delays are two of the most common – and costly – challenges in order fulfillment, especially in today's...

Industries 3PLs serve and essential warehouse capabilities needed for each
Nov 05, 2024 - Doug Shaffer
Third-party logistics (3PL) providers are key to helping businesses across various industries meet complex...
From this Author

7 Steps for implementing an omnichannel retail customer service strategy
Dec 10, 2024 - Doug Shaffer
Customer service expectations have changed drastically in recent years. Today's customers don't just want help – they...

Retail marketing trends to watch or implement in 2025
Dec 05, 2024 - Doug Shaffer
The retail industry is evolving rapidly, and marketing strategies must keep pace with shifting consumer expectations...

How to optimize your inventory journey from origin to destination with end-to-end freight management
Dec 04, 2024 - Doug Shaffer
From factories and warehouses to trucks and delivery hubs, the journey of inventory is a complex process filled with...

Maximizing productivity: The role of warehouse management software in modern supply chains
Dec 03, 2024 - Doug Shaffer
Modern supply chains are the lifeblood of commerce, but they’re not without challenges. With increasing demand for...

5 BFCM fulfillment challenges and real-time solutions
Nov 27, 2024 - Doug Shaffer
Black Friday and Cyber Monday (BFCM) mark the biggest shopping frenzy of the year. These two days are a windfall for...

Optimizing the ecommerce journey from discovery to delivery
Nov 26, 2024 - Doug Shaffer
In today’s highly competitive ecommerce market, it’s not enough to just sell a product – brands must deliver a...

How to tackle BFCM challenges in real-time: A practical guide
Nov 22, 2024 - Doug Shaffer
Black Friday and Cyber Monday (BFCM) are some of the most critical days of the year for ecommerce businesses. For...

Beyond the box: How value-added services drive brand success in fulfillment
Nov 21, 2024 - Doug Shaffer
As competition has significantly increased, fulfillment is no longer just about getting products from point A to...

7 Signs you need to move from an ERP to an OMS
Nov 13, 2024 - Doug Shaffer
As retail businesses grow, their order management needs often outpace the capabilities of an Enterprise Resource...

Ecommerce warehousing: Best practices for setting up and running ecommerce fulfillment operations
Nov 11, 2024 - Doug Shaffer
The right warehousing strategy can make all the difference in ecommerce fulfillment. With skyrocketing online sales...

Avoid stockouts and delays: 6 Strategies to master order fulfillment capacity planning
Nov 08, 2024 - Doug Shaffer
Stockouts and delays are two of the most common – and costly – challenges in order fulfillment, especially in today's...

Industries 3PLs serve and essential warehouse capabilities needed for each
Nov 05, 2024 - Doug Shaffer
Third-party logistics (3PL) providers are key to helping businesses across various industries meet complex...