Author Profile: Ivy Liu
From this Author
Optimize customer acquisition in 3 easy steps
Oct 30, 2022 - Ivy Liu
Earlier this year, Facebook forecasted its revenue to decrease by $10 billion in 2022. The drastic revenue decrease...
Multi-touch attribution: The bird’s-eye view brands have dreamed of
Aug 31, 2022 - Ivy Liu
How multi-touch attribution improves conversion and reduces customer acquisition costs for ecommerce brands For a...
Why data science is the critical path for ecommerce brands
Jul 29, 2022 - Ivy Liu
How Unified Analytics connects the dots along the shopper journey to decrease costs and increase profitability ...
From this Author
Optimize customer acquisition in 3 easy steps
Oct 30, 2022 - Ivy Liu
Earlier this year, Facebook forecasted its revenue to decrease by $10 billion in 2022. The drastic revenue decrease...
Multi-touch attribution: The bird’s-eye view brands have dreamed of
Aug 31, 2022 - Ivy Liu
How multi-touch attribution improves conversion and reduces customer acquisition costs for ecommerce brands For a...
Why data science is the critical path for ecommerce brands
Jul 29, 2022 - Ivy Liu
How Unified Analytics connects the dots along the shopper journey to decrease costs and increase profitability ...