Author Profile: Alyssa Wolfe
Description: Alyssa, a seasoned Digital Marketing Specialist with over 14 years of expertise, excels in project management, strategic development, and content creation. With a proven track record in crafting and executing successful online campaigns, she brings a wealth of knowledge in SEO, social media strategy, and data analytics. As a creative thinker, Alyssa stays ahead of industry trends, infusing her work with storytelling and a human touch to drive brand visibility and engagement. Committed to delivering measurable results, she is dedicated to enhancing the digital presence of businesses.
Social: LinkedIn Profile
Alumni of: University of Washington
Job Title: Director, Content and Events
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From this Author

Commerce chronicles: May 12, 2024
May 12, 2024 - Alyssa Wolfe
Keen offers a lifetime guarantee for Targhee, TalkShopLive and Rolling Stone partner for shoppable simulcast and Etsy...

Using lifecycle marketing to turn one-time buyers into lifelong advocates
May 09, 2024 - Alyssa Wolfe
Every interaction a customer has with your brand is an opportunity to guide them to the next stage of their journey....

How does 3PL fulfillment center storage pricing work?
May 09, 2024 - Alyssa Wolfe
One main reason retailers and B2B brands use a 3PL provider once they reach higher inventory levels is the storage...

B2B Commerce: 5 Common pitfalls and how to tackle them
May 08, 2024 - Alyssa Wolfe
Originally posted June 8, 2023, updated May 8, 2024 by A. Wolfe. B2B ecommerce is no longer an emerging channel. In...

20 questions to ask before choosing a fulfillment provider
May 07, 2024 - Alyssa Wolfe
When running a business, any outsourced service requires careful consideration. Just like selecting a roofing company...

The rise of retail media networks: A new frontier of advertising
May 07, 2024 - Alyssa Wolfe
While the thought of retail media networks might not set your heart racing, they have the potential to be a...

Commerce chronicles: May 6, 2024
May 06, 2024 - Alyssa Wolfe
Nordstrom introducing digital marketplace, Mattel plans to use AI, J.Jill undergoing brand transformation and Lovesac...

Maximizing ecommerce reach: A guide to multichannel selling on Amazon, Walmart, Google and Facebook
May 03, 2024 - Alyssa Wolfe
Successful retailers understand that the key to reaching sales goals lies in engaging customers wherever they are;...

Guide to high SKU counts and choosing the right fulfillment provider
May 02, 2024 - Alyssa Wolfe
A retail brand with a high SKU count likely caters to diverse customer preferences and demographics, ensuring a...

Just-in-time inventory: What it is and how it works
May 01, 2024 - Alyssa Wolfe
Originally posted October 13, 2023, updated May 1, 2024 by A. Wolfe. Inventory management ensures that the right...

Commerce chronicles: Apr 29, 2024
Apr 29, 2024 - Alyssa Wolfe
Amazon Live introduces shoppable channel, JD Sports to buy Hibbett Inc., Wayfair’s large-format store will open in May...
From this Author

Commerce chronicles: May 12, 2024
May 12, 2024 - Alyssa Wolfe
Keen offers a lifetime guarantee for Targhee, TalkShopLive and Rolling Stone partner for shoppable simulcast and Etsy...

Using lifecycle marketing to turn one-time buyers into lifelong advocates
May 09, 2024 - Alyssa Wolfe
Every interaction a customer has with your brand is an opportunity to guide them to the next stage of their journey....

How does 3PL fulfillment center storage pricing work?
May 09, 2024 - Alyssa Wolfe
One main reason retailers and B2B brands use a 3PL provider once they reach higher inventory levels is the storage...

B2B Commerce: 5 Common pitfalls and how to tackle them
May 08, 2024 - Alyssa Wolfe
Originally posted June 8, 2023, updated May 8, 2024 by A. Wolfe. B2B ecommerce is no longer an emerging channel. In...

20 questions to ask before choosing a fulfillment provider
May 07, 2024 - Alyssa Wolfe
When running a business, any outsourced service requires careful consideration. Just like selecting a roofing company...

The rise of retail media networks: A new frontier of advertising
May 07, 2024 - Alyssa Wolfe
While the thought of retail media networks might not set your heart racing, they have the potential to be a...

Commerce chronicles: May 6, 2024
May 06, 2024 - Alyssa Wolfe
Nordstrom introducing digital marketplace, Mattel plans to use AI, J.Jill undergoing brand transformation and Lovesac...

Maximizing ecommerce reach: A guide to multichannel selling on Amazon, Walmart, Google and Facebook
May 03, 2024 - Alyssa Wolfe
Successful retailers understand that the key to reaching sales goals lies in engaging customers wherever they are;...

Guide to high SKU counts and choosing the right fulfillment provider
May 02, 2024 - Alyssa Wolfe
A retail brand with a high SKU count likely caters to diverse customer preferences and demographics, ensuring a...

Just-in-time inventory: What it is and how it works
May 01, 2024 - Alyssa Wolfe
Originally posted October 13, 2023, updated May 1, 2024 by A. Wolfe. Inventory management ensures that the right...

Commerce chronicles: Apr 29, 2024
Apr 29, 2024 - Alyssa Wolfe
Amazon Live introduces shoppable channel, JD Sports to buy Hibbett Inc., Wayfair’s large-format store will open in May...