Author Profile: Alyssa Wolfe
Description: Alyssa, a seasoned Digital Marketing Specialist with over 14 years of expertise, excels in project management, strategic development, and content creation. With a proven track record in crafting and executing successful online campaigns, she brings a wealth of knowledge in SEO, social media strategy, and data analytics. As a creative thinker, Alyssa stays ahead of industry trends, infusing her work with storytelling and a human touch to drive brand visibility and engagement. Committed to delivering measurable results, she is dedicated to enhancing the digital presence of businesses.
Social: LinkedIn Profile
Alumni of: University of Washington
Job Title: Director, Content and Events
.jpg?width=767&name=AW_ProfilePhoto_CL%20(1).jpg)
From this Author
Retailers brace for supply chain shifts amid Trump’s latest tariff announcement
Nov 26, 2024 - Alyssa Wolfe
Yesterday, President-elect Donald Trump vowed to implement sweeping tariffs on China, Mexico and Canada on his first...
Commerce chronicles: November 18, 2024
Nov 18, 2024 - Alyssa Wolfe
Learn about Brilliant Earth’s new NYC showroom and what the future supply chain looks like. Plus, discover Ulta...
How to avoid a post BFCM sales slump
Nov 15, 2024 - Alyssa Wolfe
Peak season is almost upon us and brands are making the final push to handle the flurry of Black Friday Cyber Monday...
Webinar recap: 321 De minimis rule changes and how it affects brands
Nov 06, 2024 - Alyssa Wolfe
Watch the full webinar here. In our recent webinar, expert Tim Manning discussed the implications of the U.S....
Commerce chronicles: November 4, 2024
Nov 04, 2024 - Alyssa Wolfe
Learn about Meta’s Automatic Adjustments and Amazon’s low-cost store. Plus, discover Wayfair’s new customer loyalty...
Understanding Section 301 as it pertains to apparel and textiles
Nov 01, 2024 - Alyssa Wolfe
In March 2018, the Trump administration imposed tariffs under Section 301 on Chinese imports. This significantly...
Retail marketing: The Do’s and Don’ts of SEO in ecommerce
Oct 31, 2024 - Alyssa Wolfe
Search engine optimization (SEO) is critical in retail marketing. Brands looking to improve visibility and traffic...
Everything you need to know about a 1P to 3P transition
Oct 24, 2024 - Alyssa Wolfe
Amazon and other marketplaces possess a big allure for sellers. Amazon alone puts brands in front of a vast audience...
Commerce chronicles: October 21, 2024
Oct 21, 2024 - Alyssa Wolfe
Learn about new commerce tools, like TikTok's Smart+ and Google Product Studio's AI-powered video creation. Plus,...
How to increase ecommerce sales this Black Friday 2024
Oct 16, 2024 - Alyssa Wolfe
Black Friday and Cyber Monday are going to be incredible opportunities for sales and profit – but only if you prepare...
Commerce chronicles: October 7, 2024
Oct 07, 2024 - Alyssa Wolfe
Learn how YouTube is taking aim at TikTok and about Circle K’s new ecommerce tools. Plus, discover Uber’s Halloween...
Commerce chronicles: September 30, 2024
Sep 30, 2024 - Alyssa Wolfe
Learn about Walmart’s early holiday shopping, Fytted’s virtual fitting room and the potential effects of port strikes....
From this Author
Retailers brace for supply chain shifts amid Trump’s latest tariff announcement
Nov 26, 2024 - Alyssa Wolfe
Yesterday, President-elect Donald Trump vowed to implement sweeping tariffs on China, Mexico and Canada on his first...
Commerce chronicles: November 18, 2024
Nov 18, 2024 - Alyssa Wolfe
Learn about Brilliant Earth’s new NYC showroom and what the future supply chain looks like. Plus, discover Ulta...
How to avoid a post BFCM sales slump
Nov 15, 2024 - Alyssa Wolfe
Peak season is almost upon us and brands are making the final push to handle the flurry of Black Friday Cyber Monday...
Webinar recap: 321 De minimis rule changes and how it affects brands
Nov 06, 2024 - Alyssa Wolfe
Watch the full webinar here. In our recent webinar, expert Tim Manning discussed the implications of the U.S....
Commerce chronicles: November 4, 2024
Nov 04, 2024 - Alyssa Wolfe
Learn about Meta’s Automatic Adjustments and Amazon’s low-cost store. Plus, discover Wayfair’s new customer loyalty...
Understanding Section 301 as it pertains to apparel and textiles
Nov 01, 2024 - Alyssa Wolfe
In March 2018, the Trump administration imposed tariffs under Section 301 on Chinese imports. This significantly...
Retail marketing: The Do’s and Don’ts of SEO in ecommerce
Oct 31, 2024 - Alyssa Wolfe
Search engine optimization (SEO) is critical in retail marketing. Brands looking to improve visibility and traffic...
Everything you need to know about a 1P to 3P transition
Oct 24, 2024 - Alyssa Wolfe
Amazon and other marketplaces possess a big allure for sellers. Amazon alone puts brands in front of a vast audience...
Commerce chronicles: October 21, 2024
Oct 21, 2024 - Alyssa Wolfe
Learn about new commerce tools, like TikTok's Smart+ and Google Product Studio's AI-powered video creation. Plus,...
How to increase ecommerce sales this Black Friday 2024
Oct 16, 2024 - Alyssa Wolfe
Black Friday and Cyber Monday are going to be incredible opportunities for sales and profit – but only if you prepare...
Commerce chronicles: October 7, 2024
Oct 07, 2024 - Alyssa Wolfe
Learn how YouTube is taking aim at TikTok and about Circle K’s new ecommerce tools. Plus, discover Uber’s Halloween...
Commerce chronicles: September 30, 2024
Sep 30, 2024 - Alyssa Wolfe
Learn about Walmart’s early holiday shopping, Fytted’s virtual fitting room and the potential effects of port strikes....