Author Profile: Alyssa Wolfe

Description: Alyssa, a seasoned Digital Marketing Specialist with over 14 years of expertise, excels in project management, strategic development, and content creation. With a proven track record in crafting and executing successful online campaigns, she brings a wealth of knowledge in SEO, social media strategy, and data analytics. As a creative thinker, Alyssa stays ahead of industry trends, infusing her work with storytelling and a human touch to drive brand visibility and engagement. Committed to delivering measurable results, she is dedicated to enhancing the digital presence of businesses.

Social: LinkedIn Profile

Alumni of: University of Washington

Job Title: Director, Content and Events

From this Author

Commerce chronicles: August 11, 2024

Aug 11, 2024 - Alyssa Wolfe

Learn about Amazon’s Black Friday inventory deadline, ThredUp’s new personalization tools and how chief marketers feel...

A comprehensive guide to affiliate marketing

Aug 08, 2024 - Alyssa Wolfe

Affiliate marketing has become an indispensable strategy for retail brands looking to expand their reach and boost...

Why your order management system matters more than ever

Aug 07, 2024 - Alyssa Wolfe

Today’s brands face increasing pressure to deliver seamless shopping experiences across all channels. Whether online,...

Implementing a recommerce program for your apparel or footwear brand

Aug 06, 2024 - Alyssa Wolfe

Recommerce (or reverse commerce) is a swiftly growing market in the U.S. A recent report found that in 2023, 52% of...

Commerce chronicles: August 4, 2024

Aug 04, 2024 - Alyssa Wolfe

Blake Lively launches haircare line, Zulily's upcoming relaunch and social media’s role in product discovery. Plus, how...

How customers really feel about automated vs live customer service agents

Aug 02, 2024 - Alyssa Wolfe

In an era where consumers expect lightning-fast shipping, immediate product availability and rapid support response...

Exceptional customer experiences: How the right OMS can help you attain unified commerce

Aug 01, 2024 - Alyssa Wolfe

7 End-to-end customer experience strategies for beauty brands

Jul 30, 2024 - Alyssa Wolfe

The beauty market is already a $646 billion industry – and according to projections, it’s set to hit $736 billion by...

Commerce chronicles: July 29, 2024

Jul 29, 2024 - Alyssa Wolfe

Helen of Troy looks to diversify production, TikTok sees big spending during ‘Deal For You Days’ and Google announces...

Elevating the B2B ecommerce CX with advanced personalization strategies

Jul 26, 2024 - Alyssa Wolfe

While the old methods of engaging with B2B customers still exist, sending invoices and POs through email and snail...

Ensuring supply chain security in government fulfillment and other complex industries

Jul 25, 2024 - Alyssa Wolfe

When we think about the supply chain, everyday goods such as apparel, sporting goods, food, cosmetics, appliances,...

6 Ways an order management system can help you overcome key commerce challenges

Jul 23, 2024 - Alyssa Wolfe

A multitude of commerce challenges face today’s supply chain and retail brands. From managing inventory across...

From this Author

Commerce chronicles: August 11, 2024

Aug 11, 2024 - Alyssa Wolfe

Learn about Amazon’s Black Friday inventory deadline, ThredUp’s new personalization tools and how chief marketers feel...

A comprehensive guide to affiliate marketing

Aug 08, 2024 - Alyssa Wolfe

Affiliate marketing has become an indispensable strategy for retail brands looking to expand their reach and boost...

Why your order management system matters more than ever

Aug 07, 2024 - Alyssa Wolfe

Today’s brands face increasing pressure to deliver seamless shopping experiences across all channels. Whether online,...

Implementing a recommerce program for your apparel or footwear brand

Aug 06, 2024 - Alyssa Wolfe

Recommerce (or reverse commerce) is a swiftly growing market in the U.S. A recent report found that in 2023, 52% of...

Commerce chronicles: August 4, 2024

Aug 04, 2024 - Alyssa Wolfe

Blake Lively launches haircare line, Zulily's upcoming relaunch and social media’s role in product discovery. Plus, how...

How customers really feel about automated vs live customer service agents

Aug 02, 2024 - Alyssa Wolfe

In an era where consumers expect lightning-fast shipping, immediate product availability and rapid support response...

Exceptional customer experiences: How the right OMS can help you attain unified commerce

Aug 01, 2024 - Alyssa Wolfe

7 End-to-end customer experience strategies for beauty brands

Jul 30, 2024 - Alyssa Wolfe

The beauty market is already a $646 billion industry – and according to projections, it’s set to hit $736 billion by...

Commerce chronicles: July 29, 2024

Jul 29, 2024 - Alyssa Wolfe

Helen of Troy looks to diversify production, TikTok sees big spending during ‘Deal For You Days’ and Google announces...

Elevating the B2B ecommerce CX with advanced personalization strategies

Jul 26, 2024 - Alyssa Wolfe

While the old methods of engaging with B2B customers still exist, sending invoices and POs through email and snail...

Ensuring supply chain security in government fulfillment and other complex industries

Jul 25, 2024 - Alyssa Wolfe

When we think about the supply chain, everyday goods such as apparel, sporting goods, food, cosmetics, appliances,...

6 Ways an order management system can help you overcome key commerce challenges

Jul 23, 2024 - Alyssa Wolfe

A multitude of commerce challenges face today’s supply chain and retail brands. From managing inventory across...