Author Profile: Alyssa Wolfe
Description: Alyssa, a seasoned Digital Marketing Specialist with over 14 years of expertise, excels in project management, strategic development, and content creation. With a proven track record in crafting and executing successful online campaigns, she brings a wealth of knowledge in SEO, social media strategy, and data analytics. As a creative thinker, Alyssa stays ahead of industry trends, infusing her work with storytelling and a human touch to drive brand visibility and engagement. Committed to delivering measurable results, she is dedicated to enhancing the digital presence of businesses.
Social: LinkedIn Profile
Alumni of: University of Washington
Job Title: Director, Content and Events
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From this Author
Errors that increase carrier costs and how to avoid them
Feb 20, 2024 - Alyssa Wolfe
In the era of fast and free, shipping costs are a balancing act for ecommerce businesses. Retailers are expected to...
Commerce chronicles: Feb 19, 2024
Feb 19, 2024 - Alyssa Wolfe
CNBC/NRF Retail Monitor tracks January retail sales, SHEIN to open fulfillment hub in Seattle, Shopify and Amazon look...
Understanding ecommerce fulfillment services
Feb 15, 2024 - Alyssa Wolfe
Fulfillment is the backbone of your brand's operations, ensuring that products are delivered to customers efficiently,...
Ecommerce channel expansion: When, where and how to do it
Feb 14, 2024 - Alyssa Wolfe
Retailers can no longer operate in a single sales channel: It’s an omnichannel world and consumers are looking for...
Commerce chronicles: Feb 12, 2024
Feb 12, 2024 - Alyssa Wolfe
PayPal announces new ecommerce tools, Amazon’s shopping assistant, the secret behind E.l.f.’s staggering growth, how...
Defining unified commerce vs omnichannel commerce
Feb 08, 2024 - Alyssa Wolfe
Omnichannel commerce was born in the 2000s as a response to retailers’ siloed digital and physical operations. These...
How strategic partners benefit ecommerce brands
Feb 06, 2024 - Alyssa Wolfe
Today’s consumers expect a frictionless omnichannel experience, making a cohesive end-to-end journey critical to retail...
Commerce chronicles: Super Bowl LVIII edition – Feb 5, 2024
Feb 05, 2024 - Alyssa Wolfe
Temu and Etsy invest in ads, Dove returns after 18 years and electronics sales surge In this week’s news: As February 11
Using SMS messaging in retail ecommerce and fulfillment
Jan 31, 2024 - Alyssa Wolfe
Smartphones have seamlessly integrated into our daily lives. They serve countless purposes, from communicating and...
How to measure the end-to-end customer experience and what KPIs to use
Jan 30, 2024 - Alyssa Wolfe
From initial brand awareness to the post-purchase phase, consumers undergo a series of interactions. These...
Commerce chronicles: Jan 29, 2024
Jan 29, 2024 - Alyssa Wolfe
Temu sees explosive growth, Kering purchases Manahattan retail building and NRF 2024 features cutting-edge retail tech ...
These ecommerce fulfillment mistakes will cost you: And what to do instead
Jan 25, 2024 - Alyssa Wolfe
Each day, thousands of products are picked, packed, shipped and headed to countless customers. While most don’t think...
From this Author
Errors that increase carrier costs and how to avoid them
Feb 20, 2024 - Alyssa Wolfe
In the era of fast and free, shipping costs are a balancing act for ecommerce businesses. Retailers are expected to...
Commerce chronicles: Feb 19, 2024
Feb 19, 2024 - Alyssa Wolfe
CNBC/NRF Retail Monitor tracks January retail sales, SHEIN to open fulfillment hub in Seattle, Shopify and Amazon look...
Understanding ecommerce fulfillment services
Feb 15, 2024 - Alyssa Wolfe
Fulfillment is the backbone of your brand's operations, ensuring that products are delivered to customers efficiently,...
Ecommerce channel expansion: When, where and how to do it
Feb 14, 2024 - Alyssa Wolfe
Retailers can no longer operate in a single sales channel: It’s an omnichannel world and consumers are looking for...
Commerce chronicles: Feb 12, 2024
Feb 12, 2024 - Alyssa Wolfe
PayPal announces new ecommerce tools, Amazon’s shopping assistant, the secret behind E.l.f.’s staggering growth, how...
Defining unified commerce vs omnichannel commerce
Feb 08, 2024 - Alyssa Wolfe
Omnichannel commerce was born in the 2000s as a response to retailers’ siloed digital and physical operations. These...
How strategic partners benefit ecommerce brands
Feb 06, 2024 - Alyssa Wolfe
Today’s consumers expect a frictionless omnichannel experience, making a cohesive end-to-end journey critical to retail...
Commerce chronicles: Super Bowl LVIII edition – Feb 5, 2024
Feb 05, 2024 - Alyssa Wolfe
Temu and Etsy invest in ads, Dove returns after 18 years and electronics sales surge In this week’s news: As February 11
Using SMS messaging in retail ecommerce and fulfillment
Jan 31, 2024 - Alyssa Wolfe
Smartphones have seamlessly integrated into our daily lives. They serve countless purposes, from communicating and...
How to measure the end-to-end customer experience and what KPIs to use
Jan 30, 2024 - Alyssa Wolfe
From initial brand awareness to the post-purchase phase, consumers undergo a series of interactions. These...
Commerce chronicles: Jan 29, 2024
Jan 29, 2024 - Alyssa Wolfe
Temu sees explosive growth, Kering purchases Manahattan retail building and NRF 2024 features cutting-edge retail tech ...
These ecommerce fulfillment mistakes will cost you: And what to do instead
Jan 25, 2024 - Alyssa Wolfe
Each day, thousands of products are picked, packed, shipped and headed to countless customers. While most don’t think...